Today, celebrity scents are two-a-penny, and it seems that even a high profile A-lister wont turn-up her nose at the chance to endorse a signature fragrance.
For the star, it's an honour to have a bespoke perfume and, for the perfume houses, it's a sure-fine way to boost profits. For the fans, its aspirational-a chance to have something that epitomizes the glamour and the sophistication of their favourite star.
Now Jennifer Lopez and Britney Spears do battle, not in the pop charts, but over the perfumery counters. Both have launched new fragrances and both they, and the companies have bottled a little bit of their star quality, are hoping for the sweet smell of success.
Even the stars who don't have a good fragrance made especially for them can be closely associated with a scent. Celebrity endorsement allows perfume houses to align designer brands with star quality-a powerful, and profitable, combination.
Below is a list of stars who have their own:
David Beckham
- Fragrance: David Beckham Instinct
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Smells Like: There's bergamot for initial freshness, then mandarin and orange to add some sparkle.
Jennifer Lopez
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Fragrance: Live
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Smells Like: A fusion of orange, lemon and pineapple, with spicy violet, redcurrant, peony, caramel, tonka bean and sandalwood.
Celine Dion
Giorgio Armani
- Fragrance: Armani Mania
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Smells Like: At first fresh and lively, with a green mandarin zest from Sicily, and blackcurrant fruit spiced with pink pepper
Isabella Rossellini
- Fragrance: Isabella
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Smells Like: It's a bold oriental floral statement of white magnolia heliotrope and iris.
Max Mara
- Fragrance: Max Mara
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Smells Like: Deemed a floral scent, it has radiant notes of Sicilian lemon, sap and ginger with a heart of white lily.
Antonio Banderas
- Fragrance: Spirit
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Smells Like: Citrus and floral with a woody age dominate.
Kenneth Cole
- Fragrance: Kenneth Cole Black
for her.
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Smells Like: A crisp, white floral scent where fresh water mint, mandarin, basil and ginger give way to cedar leaf nutmeg and incense, with a base of exotic woods and flower.
Stella McCartney
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Fragrance: Stella Rose Absolute
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Smells Like: A more intense version of the original Stella, this celebrates the contrast between the freshness and softness of roses and the dark sensuality of amber.
Gwyneth Paltrow
- Fragrance: Estee Lauder Pleasures
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Smells like: A sheer floral that hints at fresh greens with a sensual heart of black lilacs, white peonies and pink roses. Bale rose adds an exotic spiciness, and as it dries, hint of soft patchouli and sandalwood emerge.